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Tag Archives: social care
Immediate sales conversions are great, but even your ideal customer isn’t always prepared to purchase. It’s doubly true if they don’t know you exist or what you sell. That’s why your marketing efforts should be working at three levels: Attract, Acquire, and Retain.
Integrating Social Media Care (also called Social Care) into your customer service program is quickly becoming a necessity. It can be used to effectively respond to customers via your public profile while tracking and listening to conversations about your company. Social Care helps your business go beyond traditional customer service and allows your brand’s personality and rapport to flourish.