Ripen eCommerce

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Ripen eCommerce · 21 Roszel Rd. Suite 100 · Princeton, NJ 08540
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Tag Archives: user experience (UX)

Enterprise shopping cart features: Our must-have checkout checklist

In real life, the shopping cart is the most fun part of going to the store. You can ride push it around the building, fill it with goods you may or may not be able to afford, and use it as a type of barometer for how much you really need that pair of Hello Kitty sunglasses. It’s a blast.

Shouldn’t your eCommerce shopping cart be just as exciting for you and your customers? We certainly think so – that’s why we’ve put together a list of important enterprise shopping cart features that will awaken your eCommerce customers’ inner shopaholics. Enact these changes today and you’ll see profits soar.

If you lead a customer to Booze Carriage, he will definitely drink.

For our redesign of the Booze Carriage website, we started with three major goals. The site had to be functional, informative, and fun! The client relayed they wanted a modern design and we tried to carry over the functional aspects of the old site with an updated look and more usability. As a result, the shopping process is easy to navigate and looks better than ever.

4 ways bad SEO is ruining your eCommerce site

If you’re trying to optimize your eCommerce site for search engines, you need an SEO strategy that isn’t just another tired old SEO pagerank solution. There’s lots of SEO advice out there… unfortunately the so-called search engine optimization experts often rely on outdated SEO practices and SEO tips – they don’t know the SEO secrets that will improve your Google search results.

Don’t worry, all this terrible, keyword-bloated intro exists to make a point: your current SEO strategy might be actively hurting your site… especially if it looks anything like this!

Tips to Improve Your Mobile User Experience

In 2012, we witnessed the largest rise in mobile commerce thus far. For example, there was a 22% increase in the amount of time people spent on mobile websites. Mobile sales saw a 128% year-over-year gain on Black Friday sales, and total of $1.5 billion of mobile sales on Cyber Monday. And with the evolution of transaction apps like PayPal and Google Wallet, purchasing from a smart device is also becoming easier than ever. There’s no doubt about it: mobile commerce is on the rise.